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Bajaj Electricals Limited (BEL) is a part of the US $ 3 billion "Bajaj Group" who are in the business of steel, sugar, two wheelers & three wheelers besides an impressive range of consumer electrical products. They are a 68 year old company with a turnover of over Rs. 650 crores aiming to be a Rs. 1001 crore company in the next couple of years. Bajaj Electricals has 19 branch offices, a chain of 600 distributors, 3000 authorised dealers, over 1,20,000 retail outlets and over 200 service franchises spread across the country. BEL today has five major strategic business units comprising of home appliances, fans, lighting, luminaires and engineering & projects. They are also in the business of manufacturing, erection and commissioning of Transmission Line Towers, Telecom Towers, Mobile Telecom Towers and Wind Energy Towers. Export of all BEL's products except of its engineering and projects business unit is taken care of by group company Bajaj International Pvt. Ltd.
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